Bakery & Pastry
Get inspired by latest Bakery & Pastry trends and pimp both the inside and the outside: from delicious fillings, chocolate inclusions and decorations, to specialty nuts.
Barry Callebaut's portfolio of products to bring excitement to cakes, bakery products or fine patisserie. Some have been developed perfectly bake stable.
Top 6 Bakery Trends
Deep Dive in the key bakery trends
Better for us all
Consumers are more nutritionally savvy than ever & are becoming increasingly demanding about the ingredients in their food.
What are the 4 food requirements today's consumers are looking for?
Make My Day Special
Consumers have strong emotional ties to the bakery category, those can also have the power to make all our days a little bit better.
Which bakery trends will make your consumer's day special?
Next level Indulgence
Consumers first and foremost turn to sweet bakery goods to treat themselves.
How can you make your baked goods more appealing to consumers looking for a sweet delight?
Other Trends & Insights for bakery & pastry
Organic, a key claim in cereals and baked goods
Consuming organic products moved from being a hype to become a lifestyle. Discover what it means for baked goods and cereals manufacturers, and get inspired by Barry Callebaut concepts.
How to work with ruby chocolate
Ruby chocolate’s fruity taste calls for bold and unusual food pairings. But pay close attention when working with ruby chocolate to ensure the chocolate keeps its original flavor and color.
Protein bars: Plant-based on a growth trajectory
Plant-based nutrition bars is a fast growing niche within the fast-growing healthy bars category. Discover inspiring launches and dream about your next plant-based creations with our delicious vegan and dairy-free products.