Milestones in the Van Houten legacy
Caspardus Van Houten starts a coffee & spice shop in Amsterdam
Van Houten Cocoa Drinks
Start of cacao and chocolate production in Amsterdam under the Van Houten company name
Van Houten patents the hydraulic cocoa press and reduces cocoa butter by nearly half for a lighter, more nutritious and dissolvable cocoa powder.
Second generation: Caspardus’ son Coenraad enters the company.
Coenraad patents Dutching cocoa for powders with a rich, chocolatey taste. They are mixed with alkaline salts, which makes them blend more easily with water.
The third generation enters and the official name becomes C. J. Van Houten & Zoon.
Van Houten packs its cocoa in tins: a revolution bringing great convenience.
Van Houten USA 1889
Van Houten brings its rich cocoa flavours to the USA and becomes one of the hottest brands on the market.
Van Houten opens new production facilities around the world.
Barry Callebaut acquires Van Houten's vending business.
All Van Houten drinks are UTZ certified and are made with 100% sustainable cocoa.
The Originals of Van Houten
Today, Van Houten is back. Committing to its original mission to create a richer life for everyone, it reconnects with its tradition of bringing the best cocoa powders to chefs and bar tenders. Now they can spoil their customers with the rich taste and colours of chocolate with Van Houten's cacao.