Clean label sugar reduced chocolates

Sugar’s bad press

Recently, everyone’s attention has switched from fat to sugar as the main enemy when it comes to body weight control, obesity issue, and other health concerns. Organizations are calling to half the recommended daily sugar intake, and sugar taxes are gaining ground - it really is in the spotlight.

And it’s not only health organizations and governments that are taking action: consumers are also increasingly aware with 7 out of 10 in Europe trying to limit their sugar consumption, and more than half check the labels of their food for sugar content. But taste is still the main consumption driver, and consumers are only willing to switch to healthier options if they are tasty and indulgent enough. What’s more, these products should be made with familiar ingredients and have a clean label


Discover unique clean label sugar-reduced chocolates

Aware of these challenges, Barry Callebaut developed a unique range of delicious clean label sugar-reduced and without added sugar chocolates. Made with chicory root fiber to replace sugar, they are rich in fiber. 

  • Only 1% added sugar (dark and milk)
  • Without added sugar* (dark and milk), sweetened with a touch of stevia

Can be used in a wide variety of applications: snack bars, confectionery, bakery, biscuits,... 

*the ‘without added sugar’ claim can only be used in some EU countries. Get in touch with our technical advisors for more information.

Sugar reduced chocolate tablets

But what is chicory root?

Chicory, also named “coffee root plant” is a blue-flowered plant grown throughout Europe. Its roots are used to make caffeine-free coffee substitute, while its leaves make a great salad. Chicory root is made up of plenty of dietary fiber - inulin and smaller sugar chains of inulin - that we use in our recipe. While this fiber is technically a type of sugar and therefore has a sweet taste, it behaves differently as it has little to no impact on blood sugar levels. Instead, it acts as a prebiotic fiber that feeds your gut bacteria, for better digestion.

More fiber in your diet!

Recently, a number of nutritionists and public health advocates publicly called to increase one’s daily fiber intake from 25 to 30g by eating more fiber-rich foods. And food manufacturers picked it up, with 60% more product launches with a ‘high/source of fiber’ claim between 2014 and 2018 (source: Innova). So, why not indulging in your favorite chocolate treat while increasing your fiber intake?

Want to know more about our solutions to reduce sugar?

Sweet solutions - Cover page

Get in Touch

Your Nearest Sales Representatives

Victoria Pitters
  • Food & Beverage manufacturers

Your Nearest Office

Barry Callebaut USA LLC
903 Industrial Highway
Eddystone, 19022
United States

+1 610 872 4528