- a better drink and
a better planet
New consumer research suggests that modern-day consumers are looking for a more holistic approach to life. Taste and health go hand in hand. But so does a love for our planet. More than 40% even admit that the impact products have on our planet and on working conditions for farmers influences the choices they are making.
The gold standard of nutrition
These conscious consumers want brands and products with a tasty and better nutritional profile. They are looking for clear tables of contents, clean products and responsibly sourced ingredients. Transparency and sustainability are no longer nice to have. They have become a must.
3 out of 5 consumers admit to incorporating plant-based ingredients into their daily diet.1 And 41% say they are willing to pay a premium if a product contains organic or all-plant ingredients.2 Doing right by our Mother Earth has never been so important to your customers. By offering plant-based, vegan or organic options, you are setting yourself apart from the competition.
Sustainable farming from the ground up
Through Cocoa Horizons, Van Houten brings cocoa products that are not only ethically sourced, but also actively contribute to the improvement of cocoa farmers’ lives, prosperity, and communities.