Trends & Insights

Top 5 Easter 2020 food trends

Easter 2020 comes with a basket full of trends! At Barry Callebaut, we have selected 5 of the most exciting trends to apply these trends to delight with your Easter confectionery, bakes and pastries!

Discover top 3 trends in home baking

Read why consumers bake at home, especially during the current crisis. And how chefs react to the COVID-19 crisis.

Ruby pralines with raspberry crispy whispers, creamy fillings and crunchy biscuit bottoming

Ruby chocolate launches in confectionery

For the 2nd anniversary of ruby chocolate, we are celebrating more than 100 brands launching ruby chocolate all over the world. Discover how ruby chocolate can be used for tablets and pralines!

Ruby chocolate launches in the biscuits and cakes category

Discover Ruby chocolate, the 4th type of chocolate with a unique color and flavor profile. Discover recent product launches in the biscuits and cakes category.

Breakfast with crunches of ruby chocolate

Ruby chocolate for all your yogurt creations

Mixing yogurt and chocolate is becoming more popular. This is now possible with a touch of pink. Discover here how you can fulfill your consumers needs with the unique taste and color of ruby chocolate.

Iconic brands are launching ruby chocolate

Ruby chocolate, the 4th type of chocolate with its unique pink color is popping up everywhere. Discover the dazzling pairings in Magnum Ruby and other ruby launches.

What could ruby do for my brand?

Discover how ruby chocolate can make your next new product launch a success. Why use ruby chocolate? How to launch a product with ruby chocolate? Find key learnings from our marketing experts here.

caramel chocolate chip cookies on a baking sheet

Top 6 Trends to Watch in Bakery

What top bakery trends are consumers loving in 2020? Discover more about how clean labels, indulgent combinations, limited edition treats, and more are enticing consumers.

Bakery Trends: Next Level Indulgence

Creating mouthwatering texture and flavor in baked goods is paramount. Building hyper indulgence and elevating your baked goods can make baked goods more appealing to consumers looking for a sweet delight. Visit Barry Callebaut website and discover more!

Bakery Trends: Make My Day Special

Baked goods are often consumed for special occasions such as birthdays and anniversaries. Beyond celebrating the big occasions, they can also just have the power to make all our days a little bit better.Discover the bakery trends that will make your consumers’ day special

Ruby Chocolate Ice Cream Coatings

Ruby chocolate, a true gift from mother nature, is now available in an Ice Cream Coating. Discover more about this new innovation!

Plant-based dessert with vegan pistachio paste made by Martin Diez

Everything you wanted to know about the vegan and dairy-free trend

2019 was the “year of the vegan”. Discover what drives consumers’ purchase behaviors when it comes to plant-based / vegan / dairy-free sweet products.

Dessert Trends: Holiday and Seasonal

The holidays are quickly approaching and consumers are gearing up to create memorable moments with their family and friends. Find out what consumers are looking for.

Why origin is the ultimate way to consumers’ hearts

Consumers are becoming more demanding on what they eat. Discover why the origin of the product matters and ways to cast a light on it.

Millennials and Centennials are living a Holistic Lifestyle