As a chocolate manufacturer with offices around the world, Barry Callebaut has a unique pulse on global bakery trends. Discover the top trends Barry Callebaut sees in North American bakery & pastry products and download our reports to see what’s trending in Asia & Europe as well!

Learn more about our ‘Cookies CRAZED’ guides for trend data and new product development ideas to meet the consumer need for decadent, indulgent cookies with unique flavor combinations & stand out visual appeal.

How knowing your impact by computing the footprint of your recipe, enables companies to reduce their product carbon footprints, and organizational carbon footprint.

Vegan, Keto, Paleo, and High-protein diets are all on the rise. How can you respond to consumers' healthier lifestyles while letting them indulge in great tasting products? Download the exclusive brochure with market insights and more!

These consumers look for products that deliver on two key factors. Food and beverage brands who can deliver on these two factors will fall in the good favor of today’s millennial and centennial consumers.

Ruby chocolate, the 4th type of chocolate with its unique pink color is popping up everywhere. Discover the dazzling pairings in Magnum Ruby and other ruby launches.

Easter 2020 comes with a basket full of trends! At Barry Callebaut, we have selected 5 of the most exciting trends to apply these trends to delight with your Easter confectionery, bakes and pastries!

Read why consumers bake at home, especially during the current crisis. And how chefs react to the COVID-19 crisis.

Discover Ruby chocolate, the 4th type of chocolate with a unique color and flavor profile. Discover recent product launches in the biscuits and cakes category.

Mixing yogurt and chocolate is becoming more popular. This is now possible with a touch of pink. Discover here how you can fulfill your consumers needs with the unique taste and color of ruby chocolate.

Discover how ruby chocolate can make your next new product launch a success. Why use ruby chocolate? How to launch a product with ruby chocolate? Find key learnings from our marketing experts here.

Ruby chocolate, a true gift from mother nature, is now available in an Ice Cream Coating. Discover more about this new innovation!