Discover how bakery trendsetters are keeping up with today's consumer with these Top 6 Bakery Trends to watch for product development in baked goods.

Learn more about trending flavors on the horizon!

Ruby chocolate, the 4th type of chocolate with its unique pink color is popping up everywhere. Discover the dazzling pairings in Magnum Ruby and other ruby launches.

Discover how ruby chocolate can make your next new product launch a success. Why use ruby chocolate? How to launch a product with ruby chocolate? Find key learnings from our marketing experts here.

Read why consumers bake at home, especially during the current crisis. And how chefs react to the COVID-19 crisis.

Easter 2020 comes with a basket full of trends! At Barry Callebaut, we have selected 5 of the most exciting trends to apply these trends to delight with your Easter confectionery, bakes and pastries!