Our design agency Stylus has identified 3 Christmas trends for 2018:

• FANTASIA - “the maximalist’s fairy tale” with its uplifting festive palette of all shades of pink, blue and golden
• ARCHIVE that “celebrates the reinvention of historic aesthetics” It truly is a luxurious treasure trove with its gilded ornamentation and metallic finishes.
• FROST, “inspired by glacial landscapes, ice and snow’’, it stands out with cool hues, white light and geometric shapes”.

We eat with our eyes, so don’t underestimate the role of the visual impact! Learn more about creating shiny effects and Christmas designs here.

If you want to magnify the effect of the delicious Christmas gifts, go beyond the classic box of pralines and explore the new fun formats: advent calendar 2.0 and the party Piñata.

The good old limited editions are a time-proven way to attract your consumers, especially if you are on top of the recent flavor trends. Choices are many: cosy and warming caramel spiced with cinnamon (or not), funky and refreshing cocktail inspiration, fancy desserts, snowy coconut and mint, the sky is the limit. Throw in a lovely Christmas design, and your consumers’ hearts will melt even if it’s below zero outside...