To indulge in the purity of cocoa flavors
By applying the CCC-principle, Barry Callebaut redefined chocolate completely: putting cocoa first, sugar last.
To experience the nuances of cocoa flavors, the recipe of the 2nd generation of chocolate is as pure as it can be:
- Dark chocolate is made of cocoa and sugar only
- Milk chocolate is made of cocoa, milk and sugar only
The new product design is a testimony to nature's flavors, and to the mindful-living consumer, since this chocolate contains 50% less sugar than the most consumed chocolate across the world.