Mondelez, Discover Today's Top Trends to Watch in Cookies:
Cookies CRAZED
Mondelez, Discover Today's Top Trends to Watch in Cookies:
Cookies CRAZED
Explore how Mondelez can benefit from Barry Callebaut's proprietary consumer cookie research and concepts!
Cookies is a $10 billion bakery category!
Given the continued consumer excitement for cookies, Barry Callebaut recently surveyed consumers to learn more about their attitudes towards cookies & brownies.
These insights led us to create the 2023 edition of Cookies CRAZED, a celebration of inspiring cookies! This year’s edition also features Brownie BLAST, which includes brownie-specific survey data.
Based upon trends in the market and insights from our consumer survey, our chef team created innovative cookie and brownie concepts using Barry Callebaut products. All of the featured concepts demonstrate how to create cookies and brownies that feature unique flavors and interesting visual appeal.
Cookies CRAZED allows you to enter the wonderful and magical world of multi-sensorial experiences in brownies and cookies. From nostalgic tastes to more surprising and contemporary flavors, Cookies CRAZED features concepts that are refreshing, zesty, decadent and sophisticated. You will be amazed and surprised by our myriad of solutions.
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