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Consumers Seek
Personal and
Environmental Health

man picking vegetables in a garden

Consumers Seek
Personal and
Environmental Health

Personal Health and Environmental Health have been increasingly important topics for consumers over the past several years and both have become even more essential since the Coronavirus pandemic began.
Middle aged man smiling and smelling fresh vegetables

If we’ve learned one thing during the current Covid-19 crisis, it’s this: consumers are looking for ways to stay or become healthy. They want to boost their immunity through food or supplements, to eat fresh and healthy food, and to stay active and fit through exercise. 

In an attempt to protect against the virus, Covid-19 hygiene rules are also crucial: avoid contact as much as possible, wash hands regularly, social distancing …

The consumer’s concern for personal health is not only the case for themselves but also for their loved ones. People want to protect their friends and family as much – or even more – as they want to protect themselves.


 

Young sporty woman blending a green spring smoothie with berries and spinach

Discover 4 ways consumers boost their health:

1.   Eating vegan or plant-based food – Not only because it is perceived as healthier, but because it also tastes good.

2.   Sugar reduction for weight management – Maintaining a healthy weight can help consumers avoid being at higher risk for developing more serious complications from the virus.

3.   Choosing organic products – Often organic products are considered healthier as they may have higher nutritional value and contain less ”bad for you” ingredients.

4.   Eating food enriched with proteins, vitamins or other nutrients – to make sure they get all the essential nutrients. 

Sunny forest with earth

Environmental concerns have become more important to consumers over the past few years. This was especially the case for the younger generations: Millennials and Centennials. Understanding the impacts on society and their communities, these younger consumers are among the first to stand up and demand governments and companies do their part to care for the planet.

While the Covid-19 pandemic may have temporarily lessened consumer environmental concerns, they will surely be at the forefront again. It is important to keep this in mind and continue to look for opportunities. After all, Mother Nature does not need us, but we need Mother Nature. 

Drawing of a heart made from sustainability initiatives like care for the planet, zero CO2

3 ways to show consumers you care for the environment:

1.   Seeking Sustainability – Brands that offer sustainable production and product lines often increase brand value.

2.   Reducing Carbon Footprints – Consumers concerned with their own carbon impact will appreciate brands that reduce the carbon footprint of chocolate.

3.   Traceability for Transparency - Show consumers where the products or ingredients came from.

 

Consumer needs in the current Post Lockdown society

Want to discover more about different consumer responses in the current post-lockdown phase of the Coronavirus, and the impact for the food & drinks industry? Read more about it.

Discover More

Personal Health

  • woman jogging

    What's Your Lifestyle Choice?

    How can you respond to consumers' healthier lifestyle while letting them indulge in great tasting products?
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    What's Your Lifestyle Choice?
  • Plant-based dessert with vegan pistachio paste made by Martin Diez

    Everything You Wanted to Know About the Vegan and Dairy-free Trend

    2019 was the “year of the vegan”. Discover what drives consumers’ purchase behaviors when it comes to plant-based / vegan / dairy-free sweet products.
    View more - Everything You Wanted to Know About the Vegan and Dairy-free Trend
    Everything You Wanted to Know About the Vegan and Dairy-free Trend
  • Organic trend

    Bio: vom Trend zur Norm

    Bioschokolade entwickelte sich von einem Trend zu einem unverzichtbaren Produktmerkmal. Entdecken Sie, wer die biobewussten Verbraucher sind, an die man sich am besten wenden sollte!
    View more - Bio: vom Trend zur Norm
    Bio vom Trend zur Norm

Environmental Health

  • Cocoa pods from Cameroon

    Reducing the carbon footprint of your chocolate

    How knowing your impact by computing the footprint of your recipe, enables companies to reduce their product carbon footprints, and organizational carbon footprint.
    View more - Reducing the carbon footprint of your chocolate
    Reducing the carbon footprint of your chocolate
  • Empowering women farmers

    Increase brand value with sustainability

    Consumers have high expectations on how brands must own their commitments on sustainability. The way you communicate on sustainability will not only help to answer this expectation, but can also position your brand ahead of the competition.
    View more - Increase brand value with sustainability
    Increase brand value with sustainability
  • honest food

    Addressing Consumers' Need for Tasty, Nutritious and Honest Food

    Young consumers try to live with a positive mind and attitude. These Millennials and Centennials—also known as Generation Z—want a happy and healthy life. To them, this means living in harmony with themselves, others, and the world around them; their food has to reflect this.
    View more - Addressing Consumers' Need for Tasty, Nutritious and Honest Food
    Consumers' Need for Tasty, Nutritious & Honest Food

Trends & Insights

cacaofruit applications

Upcycled Cacaofruit: The New Star in Barry Callebaut’s Sustainability Solutions

Barry Callebaut is taking sustainability to new heights by adding the Upcycled Certified cacaofruit products to the portfolio. These flavorful, nutritious ingredients help reduce environmental impact while offering exciting new possibilities for eco-friendly products across the food industry.
View more - Upcycled Cacaofruit: The New Star in Barry Callebaut’s Sustainability Solutions
Upcycled Cacaofruit: The New Star in Barry Callebaut’s Sustainability Solutions
cacaofruit and herbs

The Perfect Pairing of Cacaofruit and Herbs

Discover how the vibrant flavors of cacaofruit come alive when paired with aromatic herbs. We delve into the unique ways cacaofruit’s tropical notes harmonize with herbs like thyme, chamomile, and basil, assembling unexpected flavor combinations perfect for both savory and sweet creations. From refreshing beverages to innovative desserts, see how these bold pairings can elevate your creations and bring a touch of wellness to every bite.
View more - The Perfect Pairing of Cacaofruit and Herbs
The perfect pairing of cacaofruit and herbs
cacaofruit smoothies with vegetables

Transform your Smoothies: Cacaofruit’s Perfect Pairings with Vegetables

Looking to elevate your smoothie game? Discover how the tropical sweetness of cacaofruit pairs perfectly with earthy vegetables like pumpkin, carrot, and beet. These unique combinations create refreshing, nutrient-packed drinks that delight the taste buds and inspire new smoothie creations. Dive in and transform your beverages with these wholesome blends.
View more - Transform your Smoothies: Cacaofruit’s Perfect Pairings with Vegetables
Transform your smoothies: cacaofruit’s perfect pairings with vegetables

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