Observing consumers across the globe allows us to shape a unique perspective on the future of Bakery and Pastry. Discover the top trends Barry Callebaut sees in European bakery & pastry products and download our reports on what’s trending in North America & Asia as well!

Caramel is winning the hearts of consumers in the sweet baked goods category. Consumers adore the combination of biscuits and caramel. Say goodbye to boring biscuits thanks to our broad range of caramel ingredients

Discover Barry Callebaut’s expertise in biscuit and cereal fillings: fill all your creations such as cookies, sandwich biscuits, wafer, cereal bar and snack bar with a delicious, mouth-watering heart.

Discover Barry Callebaut’s expertise in ice cream fillings and compound coatings: add an extra flavor and texture to your delicious ice cream creations.

Discover Barry Callebaut’s expertise in bakery and pastry fillings: fill all your creations such as muffins, croissants, donuts with a delicious, mouth-watering heart.

Discover Barry Callebaut’s expertise in compound coatings: mold your hollow figures, enrobe or bottom your bakery, biscuit and cereal creations or glaze them!

Discover Barry Callebaut’s expertise in confectionery fillings: fill your pralines, tablets and countlines with a delicious, mouth-watering heart.

Discover Barry Callebaut’s expertise in dairy preparations & nut pastes; boost your yogurt, dessert and drink portfolio with delicious, easy to add preparations.

How knowing your impact by computing the footprint of your recipe, enables companies to reduce their product carbon footprints, and organizational carbon footprint.

How can you respond to consumers' healthier lifestyle while letting them indulge in great tasting products?

These consumers look for products that deliver on two key factors. Food and beverage brands who can deliver on these two factors will fall in the good favor of today’s millennial and centennial consumers.

From the elite athletes and bodybuilders to the weekend warriors and the active lifestylers, sports nutrition has evolved to cater to the needs of the modern active population.

Get inspired by ruby chocolate ice cream launches from all over the world: Magnum Ruby, Häagen Dazs US Ruby cocoa collection and more.

Ruby chocolate, the 4th type of chocolate with its unique pink color is popping up everywhere. Discover the dazzling pairings in Magnum Ruby and other ruby launches.

Discover 4 top trends for Easter eggs in 2020. At Barry Callebaut we have selected the most creative, delicious and revolutionary trends to transform your Easter confectionery into irresistible treats!

Easter 2020 comes with a basket full of trends! At Barry Callebaut, we have selected 5 of the most exciting trends to apply these trends to delight with your Easter confectionery, bakes and pastries!

Did you always want to make your own granola or muesli bar or copy your favorite protein bar in your own kitchen? Get inspired with our Do-It-Yourself nutrition bar ideas.