Get ready to reduce sugar by 2020:
our range of clean label
sugar-reduced chocolates

March 11, 2019

Clean & clear sugar reduction

Consumers are more and more conscious about their sugar intake and look for familiar ingredients. At Barry Callebaut, we developed a unique range of chocolates in which we replace added sugars by chicory root fiber. Clean ingredient list, rich in fiber and 100% delicious

Discover our 2 recipes:

Only 1% added sugar (dark and milk chocolate)
Without added sugar* (dark and milk chocolate), sweetened with a touch of stevia

_{*the ‘without added sugar’ claim can only be used in some EU countries. Get in touch with our technical advisors for more information.}

But what is chicory root?

Chicory is a plant grown throughout Europe. Its roots are used to make caffeine-free coffee substitute, while its leaves make a great salad. Chicory root is made up of plenty of dietary fiber - inulin and smaller sugar chains of inulin - that we use in our recipe. While this fiber is technically a type of sugar and therefore has a sweet taste, it behaves differently as it has little to no impact on blood sugar levels. Instead, it acts as a prebiotic fiber that feeds your gut bacteria, for better digestion.

More fiber in your diet!

Recently, a number of nutritionists and public health advocates publicly called to increase one’s daily fiber intake from 25 to 30g by eating more fiber-rich foods. And food manufacturers picked it up, with 60% more product launches with a ‘high/source of fiber’ claim between 2014 and 2018 (source: Innova). So, why not indulging in your favorite chocolate treat while increasing your fiber intake?