Sugar-reduced-chocolates UK Sugar Guidelines

The war on sugar

Sugar-reduced-chocolates UK Sugar Guidelines

With UK regulations cracking down on high sugar content in food and drinks, Barry Callebaut has developed sugar-reduced chocolate solutions for the food industry. Get to know more about the 20% reduction set by Public Health England (PHE) for 2020 and how Barry Callebaut can support you.

The war on sugar - Public Health England tackle childhood obesity

The Public Health England (PHE) governing body has set high demands in the UK, cutting sugar from the diet of the population to tackle high rates of diabetes and obesity. With growing concerns of children consuming and exceeding their recommended daily intake of sugar, deadlines have been set by the government. 

With the initial target of 5% sugar reduction for 2018, which was achieved through the food industry by portion control, PHE has now set a more ambitious target of 20% sugar reduction by 2020
 
This has now set a challenge for the food industry to achieve.

Chocolate confectionery and bakery are the next target

PHE initially started tackling the soft drinks market, especially carbonated drinks high in sugar. This was a quick fix to replace the sugar with alternative sweeteners, reducing the sugar content and the majority of calories. 

Now the focus has moved towards food, mainly confectionery and baked goods. With sugar being a key ingredient in these markets, it’s been challenging to solve this issue without compromising on taste and texture. Many companies are capitalizing on the growth of snacking trends, enabling to offer portion control in their

Cadbury Dairy Milk 30 percent less sugar
Cadbury Dairy Milk with 30% Less Sugar

Maryland Sugar Free Cookies

product portfolio. Thus keeping the same product a customer consumes, but with less total sugar.

Others have reformulated their recipes to meet the demands of PHE and health-conscious consumers looking for better options in their life. We’ve seen iconic brands go above and beyond the requirements of PHE, Mondelez launching a 30% sugar reduced version of their Cadbury Dairy Milk Bar and Burtons launching a Sugar-Free Maryland Cookie range. 

Maryland Sugar Free Cookies
Maryland Cookies - Sugar-Free

Sugar reduced innovations for chocolate confectionery

Barry Callebaut have launched a range of ‘Sweet Solution’ Chocolates to meet the growing demand from healthier consumers. Ensuring that we work within the boundaries of chocolate, there has been a range of four different polyol-free recipes. A milk & dark with stevia, and a milk & dark with 1% sugar to meet the EU regulations of chocolate.

The benefits of this chocolate range go further than just sugar reduction. Using the exclusive chicory root fibres provided by Barry Callebaut, brings a high fibre claim to the mix, as well as opportunities to touch on the natural prebiotics found within these fibres.

The new 1% added sugar chocolate from Barry Callebaut

Discover our sugar reduced product range

Ruby Chocolate Max (low viscosity)

Ruby, an even more intense sensorial delight, with a higher tension of fresh berry fruitiness and darker color.

  • assortiment
  • Fluidity
    3
  • Min. % Dry cocoa solids
    31%
  • Min. % Dry milk solids
    22%
Dark Flakes Small
  • Mona Lisa
Caramel Doré

Discover the mellow and deeply satisfying Caramel Doré, our premium Belgian caramelized chocolate. Combining chocolate creaminess and deep rich caramel flavors, Caramel Doré will surprise you with a tantalizing golden color and hints of biscuit and salt. Indulge in a divine caramel experience!

  • assortiment
  • Fluidity
    2
  • Min. % Dry cocoa solids
    28.2%
  • Min. % Dry milk solids
    29%
Ruby Chocolate (low viscosity)

Ruby Chocolate the biggest innovation in the chocolate industry in 80 years. Ruby offers an intense sensorial delight, a totally new taste experience: neither bitter, milky or sweet, but a tension of fresh berry fruitiness and luscious smoothness.

  • assortiment
  • Fluidity
    3
  • Min. % Dry cocoa solids
    40.3%
  • Min. % Dry milk solids
    22.5%
Milk chocolate Without added sugar (chicory root fiber)

Delicious milk chocolate in which sugar has been replaced by chicory root fiber (oligofructose) and sweetened with a touch of steviol glycosides, better known as stevia. No laxative warning, rich in fibre. Recipe unique to Barry Callebaut!

  • assortiment
  • Fluidity
    3
  • Cocoa intensity
    1
  • Min. % Dry cocoa solids
    37%
Dairy-free m_lk chocolate

Discover the creamiest m_lk chocolate in our dairy-free range. 100% creamy, 100% delicious, 100% plant-based. 

For tantalizing creaminess like your favorite milk chocolate, we selected chufa - also called tigernut, a superfood with a naturally rich and creamy mouthfeel used to make horchata, a delicious milk-like drink loved by millions of Spanish consumers. M_lk chocolate boasts a smooth and silky texture and is high in fiber.

Dairy-free, suitable for all vegan certifications.

  • assortiment
  • Fluidity
    2
  • Cocoa intensity
    1
  • Min. % Dry cocoa solids
    40.5%
Ruby Chocolate (high viscosity)

Ruby Chocolate the biggest innovation in the chocolate industry in 80 years. Ruby offers an intense sensorial delight, a totally new taste experience: neither bitter, milky or sweet, but a tension of fresh berry fruitiness and luscious smoothness.

  • assortiment
  • Fluidity
    2
  • Min. % Dry cocoa solids
    40.3%
  • Min. % Dry milk solids
    23.5%
Flan Caramel

A light, pale golden colored caramel flavored chocolate with a creamy mouthfeel and an elegant sweet caramel taste and notes of vanilla.

  • assortiment
  • Fluidity
    2
  • Cocoa intensity
    1
  • Min. % Dry cocoa solids
    25.8%

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