Masters of Taste
Masters of Taste
Our new brand essence
For over a century, we've been the heart of chocolate and cocoa.
Today, we evolve that legacy with a sharper focus: Taste. Because taste is a universal language we all understand.
Welcome to the next chapter: Masters of Taste.
Dries Roekaerts, President Customer Experience
More than 100 years of chocolate mastery
From soil to sapling, harvest to hands, we are not just makers of chocolate — we are its caretakers, its innovators, its uncompromising stewards. As Masters of Taste, our new brand essence reflects a deeper commitment to deliver unmatched value for innovators and chocolate industry leaders built on:
- Bean-to-bar expertise that fuels chocolate innovation
- Indulgence to better-for-you solutions tailored to every consumer profile, segment and price point
- Tailored support that ensures successful launches and enables smoother reformulations
Where taste begins
Discover how recipe, origin and process — our three core taste drivers — help you deliver great-tasting chocolate experiences in every bite.
Masters of Taste. At your service.
Our chocolate experience is crafted to fit every vision, meeting diverse needs with expert guidance and precision.
With a global footprint of 22 Callebaut Chocolate AcademyTM centres, we innovate, guide and co-create superior chocolate experiences tailored to consumer expectations — all in the interest of taste.
Together, let’s keep raising the bar.
For you, we are Masters of Taste.
