Bakery & Pastry

Get inspired

Get inspired by latest Bakery & Pastry trends and pimp both the inside and the outside: from delicious fillings, chocolate inclusions and decorations, to specialty nuts. 

Barry Callebaut's portfolio of products to bring excitement to cakes, bakery products or fine patisserie. Some have been developed perfectly bake stable.

Trends & Insights for bakery & pastry

Bakery Trends: Better for Us All

Today’s consumers are looking for food that meets 4 requirements:  good taste, clean label, better-for-you ingredients and products that are beneficial for the planet.



Mom and kids baking together

Discover top 3 trends in home baking

Read why consumers bake at home, especially during the current crisis. And how chefs react to the COVID-19 crisis. 

Bakery Trends: Make My Day Special

 Baked goods are often consumed for special occasions such as birthdays and anniversaries.  Beyond celebrating the big occasions, they can also just have the power to make all our days a little bit better.Discover the bakery trends that will make your consumers’ day special

Download Bakery Tools

Make your baked goods "Worth It."

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