Internationally Inspired Items
As the world becomes smaller, we are seeing pastries from other countries, or regions, in our local bakeries. One widely recognized example of this is the French macaron, a traditional French cookie which has gained much popularity in the US over the last few years.
As consumers become more adventurous, we see that they are more curious about international flavors and baked goods. When presented with the statement, “I want to try new and exciting cakes or pastries containing chocolate experiences”, 74% of consumers agreed1.
These internationally inspired baked goods can provide consumers the excitement of trying something new, almost like visiting an international destination in one bite.