Barry Callebaut initiates Treat Tomorrow to shape chocolate indulgence for the decade to come
The COVID-19 crisis disrupted the whole world and accelerated changes already in the making. By initiating Treat Tomorrow, we aim to shift the dialogue with customers, brands and artisans with regards to consumer attitude changes.
Shaping chocolate indulgence for the decade to come
The Treat Tomorrow initiative will be supported by a platform to provide knowledge and insights to elicit positive change. Ongoing new miniseries and episodes with latest research, insights and innovations will be populated.
Registration for the kick-off starts today on TreatTomorrow.com. Including to sign up for Individual one-on-one ‘Choc’Xchange' with experts to draft an action plan to shape the future of chocolate indulgence for the benefits of personal and environmental health.
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