Peter Boone (1970) was appointed to the position of Chief Innovation Officer and member of the Executive Committee at Barry Callebaut in October 2012. He joined the Group as of December 3, 2012.
From November 2010 until joining Barry Callebaut, Peter Boone worked with Unilever as Chief Marketing Officer (CMO) responsible for Australia and New Zealand. He was a member of the regional executive board. Prior to this role, Peter Boone was Global Vice President Spreads & Cooking Products Category and Global Vice President Brand Development at the Unilever Headquarters in Rotterdam, The Netherlands. Before, he held the position of Vice President Marketing & Sales Latin America Foods Solutions, based in Sao Paulo (Brazil). In this function Peter Boone was a member of the Global Innovation Team and gathered comprehensive working experience in the business-to-business gourmet area.
Peter Boone has a best-in-class strategic marketing background in B-to-C business, and combines this with extensive experience also in B-to-B, innovation and gourmet areas.
Peter Boone holds a Doctorate in Business Administration (Ph.D.) from the Erasmus University in Rotterdam (The Netherlands). He is a Dutch national.