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Newsflash: Chocolate Masters™ website revamped

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September 24, 2013

Zundert, September 24, 2013 – Chocolate Masters™, part of the Barry Callebaut Group and known as the specialist in the production and sale of semi-finished chocolate products, is re-launching its website www.chocolate-masters.com for its range of chocolate and marzipan decorations. It will offer everyone, from industrial food manufacturers to artisanal chocolate producers, creative decorative ideas and inspiration brought together in an interactive website with a new look and feel.

In the Decoration Inspiration Lab in Zundert (the Netherlands), Chocolate Masters™ produces lots of decoration collections ranging from chocolate and sugar decorations, cupcakes, prints and all kinds of special collections for seasonal celebrations (such as the Christmas collection) to colorful marzipan decorations. The various catalogues are directly available on the new website on www.chocolate-masters.com following a quick and easy registration process. A short film offers visitors a unique insight into the Decoration Inspiration Lab.

The lab is the beating heart of Chocolate Masters™, which officially opened its doors in February this year and has enjoyed considerable success since day one. It meets a real need among industrial users as well as artisanal producers such as confectioners, chocolatiers, and professional chefs providing a place where they can get together with the Chocolate Masters™ specialists and experiment with new, unique decorations with which they can distinguish themselves among their customers.

“In our Decoration Inspiration Lab we open up a world of creative possibilities for our customers”, says pastry chef and chocolatier Jurgen Koens who runs the lab. “The new website now provides those who have not – (yet) – had the opportunity of visiting us in Zundert with an insight into the most extensive possibilities for decorations that the chocolate sector currently has to offer.”

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Barry Callebaut:
With annual sales of about CHF 4.8 billion (EUR 4.0 billion / USD 5.2 billion) in fiscal year 2011/12, Zurich-based Barry Callebaut is the world’s leading manufacturer of high-quality cocoa and chocolate products – from sourcing and transforming cocoa beans to producing the finest chocolate, including chocolate fillings, decorations and compounds. Combined with the recently acquired cocoa ingredients business from Petra Foods, Barry Callebaut generates estimated annual sales of CHF 6 billion (EUR 4.9 billion / USD 6.4 billion), runs around 50 production facilities worldwide, sells its products in over 100 countries and employs a diverse and dedicated workforce of more than 8,000 people.

Barry Callebaut serves the entire food industry, from industrial food manufacturers to artisanal and professional users of chocolate, such as chocolatiers, pastry chefs, bakers, hotels, restaurants or caterers. The two global brands catering to the specific needs of these customers are Callebaut® and Cacao Barry®.

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High-res pictures:

http://www.flickr.com/photos/finn_pr/sets

 

Media Contact at Barry Callebaut

 

Sofie De Lathouwer  

 

Marketing Director Western Europe

 

Specialties and Decorations & Food Manufacturers

 

Phone: +32 (0) 53-73.03.32 

 

E-mail: Sofie_De_Lathouwer@barry-callebaut.com

 

Media Contact at FINN PR

 

Jo Detavernier  

 

Sr. Consultant

 

FINN Public Relations

 

Phone: +32 (0) 486 45 69 81

 

E-mail: jo.detavernier@finn.be